Do network promotion not only SEO
attended many big and small parties in Beijing, but did not take part in a full network marketing, network promotion for the theme of the party. Last weekend, I was honored by the invitation of the Institute of cyber education to attend the annual conference on Internet marketing".
The scale of the
conference is not too big, and there are about more than 100 people in the conference hall. Most of them are young people who study online marketing. In addition, the organizers have invited some guests from the industry to share experiences and interact with each other. Participate in this year’s meeting, found that guests speak most, students ask the most network marketing means, that is, SEO (search engine marketing). Let me feel a little bit and do not understand, why do you mention network promotion or network marketing, just think of SEO, I’ve always felt that SEO is only one of many means of network promotion. Before, often someone adds me QQ, the first sentence is to ask whether I do SEO, or some online to my introduction is to do SEO, in the outside, some friends also introduced me to do SEO. Let me a bit helpless, I wrote more than 100 network promotion articles, of which only a few articles and SEO related. But after reading it, I just remember that I did SEO, and I ignored all the others. If I really what SEO master, I will admit, but unfortunately I’m not, I would like to know that there is such a person Mou Changqing is doing network promotion, rather than do SEO.
at the online marketing conference
take himself for example, in March 08 years ago, do not know how to do SEO, do not know the website for friendship links, what is the real role?. In 05 years -08 years, will not SEO these days, I did not do network promotion? Can not promote the site? Obviously not. Several companies in Beijing I did network promotion work, but no company is because I will do SEO, recruitment I went in, and no company is recruiting me to do SEO. So I’d like to say that SEO is the most cost-effective of all promotional tools, but not the only one. The search engine algorithm is changing every day, the day of Baidu GG, Google mm is not happy, you still say K k you, if your site at this time only by SEO, is not to be able to put up the shutters.
another example: for example, there are two types of websites, there are 1WIP, of which a site from the search engine antecedents accounted for only 5% of the total traffic, a site from the search engine antecedents accounted for 70% of the total traffic. You will feel the promotion which website do better? May one day these two sites are search engine K out, minimum who site? And the flow of the search engine, there is no guarantee that they are very targeted traffic, but also because of different sites, see keywords optimization. Generally in the industry, especially the site has more than 1 years of history of the old site, search engine traffic accounted for 20% of the total site traffic